I met Tony in January 2012 when visiting Marianne. She had told me about the venue the previous summer and I had begun work on the vintage motel sign series expressly with the idea of exhibiting them at Modica's. At the time I had completed about 7 pieces and wanted to show a couple to Tony to see if he would be interested in showing them in his dining area. He was and I said I could have enough ready to hang in a couple of months.
Having planned a trip to Indiana the first of February for 2 months I had to work on the series there. I completed 7 more paintings including one of the Modica's sign. I also scheduled the opening for April 14 which is Second Saturdays in Long Beach and part of Linden Ave. is closed off so artists can set up booths. In addition that weekend coincided with the Long Beach Grand Prix so we expected a lot of traffic. No pun intended.
I posted information about the event on my facebook page http://www.facebook.com/katrinawestartist?ref=tn_tnmn and Fine Art America http://katrina-west.artistwebsites.com/ . Marianne also ran an article about the exhibit on her travel blog
I arrived in LA five days before the scheduled opening and completed last minute details. The labels I printed for each piece not only included title, size, medium, and price but also a little bit about each building and the FAA website in case anyone was interested in purchasing prints. I also wrote and printed the agreement and bought a holder for my business cards which I was able to attach to the deli wall with permission of course. We drove to Long Beach on Friday and hung the show which was easy because screws were already in the cement wall.
I invite everyone to go to Modica's when you are in Long Beach and experience the best pastrami sandwich in the world. Oh and don't forget to notice the Vintage Motel Signs and Others that adorn the walls. You can see all of the work in the exhibit on the page on this site.